Wendy Johnstone Ltd logo

Launching Made Easy

Stress-Free Launching for Maximum Sales & Impact

Launching Made Easy gives you the strategy, structure, and expertise to execute a high-impact launch without the stress

Offering YOU the business owner the following transformation:

  • More Sales, Less Stress – Your launch is project managed, ensuring everything goes smoothly while you focus on serving your audience.
  • No Overwhelm or Burnout – With a clear plan and an expert on hand, you’ll never feel lost or behind on launch tasks.
  • Brand Credibility – A well-organised, professional launch increases credibility and positions you as an expert in your industry.

Are you ready to go? Let’s get you started.

Wendy Johnstone standing at a desk holidng a mug

Launching doesn’t have to be overwhelming—let’s make it easy!

You’ve poured your heart and soul into creating an incredible product or service. You KNOW it has the potential to change lives, grow your business, and bring in the revenue you deserve. But there’s just one problem…

How do you launch it successfully—without stress, confusion, and sleepless nights?

Right now, you might be feeling…

  • Overwhelmed by the thought of all the moving parts—tech, marketing, emails, social media, and deadlines
  • Spinning too many plates, trying to do it all while still running your business
  • Worried about missing key steps, wasting time and not launching successfully

What if launching didn’t have to feel like this?

Imagine waking up on launch day feeling calm, confident, and fully in control because every piece has been carefully planned and expertly managed. Instead of scrambling to fix last-minute issues, you get to show up as the face of your business—engaging with your audience, making sales, and celebrating your success.

That’s where Launching Made Easy comes in.

As a qualified Project Manager, I take the stress out of your launch by ensuring every detail is handled, every deadline is met, and every step flows seamlessly.

With Launching Made Easy, you get:

  • A clear, structured launch plan—so you always know what’s happening
  • A passionate project manager who cares —so you don’t have to juggle all the moving parts
  • A stress-free launch experience—so you can focus on showing up and selling

The transformation?

  • From chaotic and overwhelming → to structured and calm
  • From guessing your way through → to having a structured expert manage the plan
  • From hoping it all works → to launching with confidence and clarity

Launching doesn’t have to be overwhelming—let’s make it easy!

You’ve poured your heart and soul into creating an incredible product or service. You KNOW it has the potential to change lives, grow your business, and bring in the revenue you deserve. But there’s just one problem…

How do you launch it successfully—without stress, confusion, and sleepless nights?

Right now, you might be feeling…

  • Overwhelmed by the thought of all the moving parts—tech, marketing, emails, social media, and deadlines
  • Spinning too many plates, trying to do it all while still running your business
  • Worried about missing key steps, wasting time and not launching successfully

What if launching didn’t have to feel like this?

Imagine waking up on launch day feeling calm, confident, and fully in control because every piece has been carefully planned and expertly managed. Instead of scrambling to fix last-minute issues, you get to show up as the face of your business—engaging with your audience, making sales, and celebrating your success.

That’s where Launching Made Easy comes in.

As a qualified Project Manager, I take the stress out of your launch by ensuring every detail is handled, every deadline is met, and every step flows seamlessly.

With Launching Made Easy, you get:

  • A clear, structured launch plan—so you always know what’s happening
  • A passionate project manager who cares —so you don’t have to juggle all the moving parts
  • A stress-free launch experience—so you can focus on showing up and selling

The transformation?

  • From chaotic and overwhelming → to structured and calm
  • From guessing your way through → to having a structured expert manage the plan
  • From hoping it all works → to launching with confidence and clarity
Wendy Johnstone standing at a desk holidng a mug

The benefit of Wendy?

  • Your launch is my launch – fully invested in your success, treating your launch with the same level of care, precision, and commitment as if it were my own. I’ll be by your side ensuring everything runs smoothly on time, and with maximum impact
  • A relationship focussed partner – listening to your needs, collaborating with you at every step, and investing wholeheartedly in turning your launch vision into a resounding success
  • Target-focused— keeping your launch aligned with clear goals, key milestones, and measurable outcomes, ensuring every step is purpose-driven and leads to maximum success

You’ve done the hard work of creating your offer—now let’s make sure it gets the launch it deserves.

Are you ready to launch the easy way? Let’s make it happen!

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

Wendy Johnstone

Let’s start with what inspired the creation of Launching Made Easy.

Any successful launch rests on three fundamental questions.

  • What’s the starting point? – Assessing your current position, audience, and resources
  • Where are we going? – Defining clear goals, revenue targets, and success metrics
  • How are we going to get there? – Having an expert create a structured, stress-free plan that can be executed seamlessly

Imagine launching your product or service with confidence, knowing everything is running smoothly behind the scenes.

The challenge? Launches come with a million moving parts, and trying to manage them all while running your business can feel overwhelming.

Anyone can plan a launch, BUT ensuring it’s organised, stress-free, and successful—without burning yourself out? That’s the tricky part.

That’s why we created Launching Made Easy—your one-stop solution for expert launch management, ensuring every step is organised, optimised, and executed seamlessly.

By the end of this process, you’ll have a structured launch, a clear strategy, and the confidence to show up as the CEO—without getting lost in the details. We know YOU have what it takes!

Are you ready to launch with ease?

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

Why Launching Made Easy

A successful launch isn’t just about pushing a service—it’s about executing a well-structured, results-driven process that aligns with your business goals.

If you’ve launched before and felt like you were scrambling to keep up, overwhelmed with last-minute tasks, or unsure whether you were even doing it right, you’re not alone. Many business owners try to DIY their launches, only to find themselves juggling too many responsibilities, missing key steps, and ultimately not getting the results they hoped for.

That’s why Launching Made Easy works! I provide you with a dedicated strategic partner and passionate Project Manager who not only creates your launch plan but also manages it from start to finish. I ensure that every moving part—from strategy to execution—is organised, optimised, and seamlessly coordinated, so you can focus on showing up as the visionary in your business.

By choosing this service, you eliminate the overwhelm of coordinating teams, managing deadlines, and troubleshooting issues. I put a structured process in place, taking the load off your shoulders while keeping everything on track—ensuring a smooth, stress-free, and high-impact launch.

Launching Made Easy is different. It gives you the structure of a proven launch system, the support of a qualified project manager, and the confidence that everything is being handled—without the stress. All you need to do is show up and sell your service.

Limited Spots Available – Secure Your Launch Support

To ensure every launch gets my full attention and expertise, I only work with a maximum of three businesses at any one time. This means you get my dedicated support, strategic guidance, and hands-on management throughout the entire launch process. Because of this, spots fill up quickly—so if you’re ready to launch with ease, don’t wait to secure your place.

Anita Rolls, Career Intelligence Academy

“I had the pleasure of working with Wendy Johnstone on a corporate client engagement, and her operations management support was invaluable. Wendy’s strength in relationship management ensured that everything ran smoothly from start to finish. She expertly handled the scoping, scheduling, and contracting process, allowing me to focus entirely on delivering a great training experience. Her professionalism, attention to detail, and ability to anticipate and resolve challenges made a significant difference. I highly recommend Wendy to anyone looking for seamless operational support that enhances both client relationships and service delivery.”

Anita Rolls

Career Intelligence Academy

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

What are Launches?

A launch is more than just announcing a new offer — it’s a strategic, structured process designed to build anticipation, attract the right audience, and maximise sales or sign-ups. A well-executed launch ensures that your offer reaches the right people at the right time, creating momentum, excitement, and conversions.

Launch event types I help with.

A successful launch often includes strategic events designed to engage your audience, build trust, and drive conversions. Whether you’re hosting a live event, pre-recorded session, or interactive experience, I manage the planning and execution—so you can focus on delivering value without the stress.

Launches can be made up of single events or for larger launches multiple events too.

Here are the key launch events I help coordinate:

  1. Webinars & Live Trainings

Webinars are one of the most powerful ways to educate your audience and convert leads into buyers. I ensure your presentation, tech setup, email sequences, and registration process run seamlessly, so you can show up confidently and engage your audience.

  1. Virtual Summits

Bringing together expert speakers for a high-value, multi-day summit can position you as a leader in your industry and attract a wider audience. I handle all the logistics, speaker coordination, and execution so your event is professional and impactful.

  1. Challenge Launches

A 3, 5, or 7-day challenge is a great way to warm up your audience and generate excitement before your offer goes live. I manage the timeline, content distribution, and engagement strategy so your challenge builds momentum effortlessly.

How it works

We will support you over 3 months using my Launching System as follows:

Weeks 1 & 2: Kick-off & Onboarding

Our first step is to have a kick-off call to:

  • Arrange access to systems
  • Meet the team to collect work hours, time zones & holidays
  • Clarify roles and responsibilities

Followed by a planning meeting with the intention of:

  • Creating the launch document
  • Setting launch targets
  • Setting up weekly check-in meetings on Zoom
  • Creating the project plan

Week 3 & 4: Set-up & Project Management

I need to ensure the team is up to speed by:

  • Reviewing the plan and confirming deadlines
  • Confirming team communication channels

Alongside pulling everything into one place by:

  • Setting up a folder and gathering info (copy, content, images etc)

Week 5 & 6: Implementation & Testing

I will keep you updated on:

  • Progress of the tech build
  • Testing and making sure everything works
  • Sign-off and final pre-launch review

If needed, I can also schedule and carry out:

  • A run through of the webinar

Week 7, 8 & 9: Promo & Launch

Its time to start the promo to include:

  • Monitoring challenge numbers, leads and registrations for webinar

Followed by the launch to include:

  • Running the webinar
  • Cart open & close
  • Collecting data, providing support and updates

Week 10 – 12: Post Launch Debrief

Most importantly carry out a debrief to include:

  • What worked
  • What didn’t work
  • Improvements for next time
  • Reviewing target v actual launch targets
Launching Made Easy launching strategy diagram showing the 10 different stages

Launching Made Easy will provide you with:

  • The EXPERT GUIDANCE of a dedicated Project Manager overseeing every step
  • The ACCOUNTABILITY to keep your launch on track without the overwhelm
  • The CONNECTIONS with the right people and resources to support your success
  • The STRUCTURE of a proven launch framework, tailored to your business

“If you’re ready to launch your product or service with confidence—without the overwhelm of managing all the moving parts—we’re here to make it easy for you.”

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

What’s covered in the Launch Clarity Call

  • Your Vision & Goals – What are you launching, and what does success look like for you?
  • Your Challenges & Roadblocks – What’s stopping you from having a smooth, successful launch?
  • Your Team & Resources – Who is currently involved, and what support do you need?
  • Your Timeline & Key Dates – Are you on track, or do you need a structured launch plan?
  • Your Previous Launch Experience – What has worked (or not worked) in the past?
  • How I Can Support You – Explaining how Launching Made Easy can take the pressure off you.
  • Next Steps – If it’s a great fit, we’ll discuss how we can work together and book you in.
save time make money - wendy johnstone limited
Wendy Johnstone

Hi I’m Wendy!

Founder of Wendy Johnstone Ltd, a qualified Project Manager and Operations Specialist.

I started as a Virtual Assistant, building an in-demand business from the ground up, and I quickly realised the key to success wasn’t just hard work—it was having the right strategy, structure, and support in place. Over the years, I’ve helped 100s of business owners streamline their operations, manage their growth, and execute successful, stress-free projects.

I know firsthand how overwhelming a launch can feel—juggling multiple moving parts, managing teams, and ensuring everything happens on time and on budget. Without a clear plan and expert oversight, launches can become chaotic, stressful, and less profitable than they should be.

That’s why I created Launching Made Easy—to take the guesswork, overwhelm, and stress out of launching.

With my expertise in project management, process mapping, and making things happen, I help business owners go from feeling stuck and overwhelmed to having a streamlined, well-managed launch that delivers real results—more sales, more impact, and more freedom to focus on what they do best.

Many entrepreneurs struggle with launching the right way—either they don’t have the time, they don’t have the right strategy, or they get lost in execution. I see this happen over and over again, which is why Launching Made Easy was built for YOU.

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

Hi I’m Wendy!

Founder of Wendy Johnstone Ltd, a qualified Project Manager and Operations Specialist.

I started as a Virtual Assistant, building an in-demand business from the ground up, and I quickly realised the key to success wasn’t just hard work—it was having the right strategy, structure, and support in place. Over the years, I’ve helped 100s of business owners streamline their operations, manage their growth, and execute successful, stress-free projects.

I know firsthand how overwhelming a launch can feel—juggling multiple moving parts, managing teams, and ensuring everything happens on time and on budget. Without a clear plan and expert oversight, launches can become chaotic, stressful, and less profitable than they should be.

That’s why I created Launching Made Easy—to take the guesswork, overwhelm, and stress out of launching.

With my expertise in project management, process mapping, and making things happen, I help business owners go from feeling stuck and overwhelmed to having a streamlined, well-managed launch that delivers real results—more sales, more impact, and more freedom to focus on what they do best.

Many entrepreneurs struggle with launching the right way—either they don’t have the time, they don’t have the right strategy, or they get lost in execution. I see this happen over and over again, which is why Launching Made Easy was built for YOU.

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

Wendy Johnstone

Launching Made Easy

Option 1

Pay in Full

£15,000

One time (BEST VALUE)

BONUS: Exclusive access to Wendy via WhatsApp on top of your weekly calls

Option 2

Payment Plan

£5,150 for 3 months

This service is for you if…

You’re an ambitious business owner launching a course, program, service, or product and want it done right

You want a structured, stress-free launch without managing all the moving parts yourself

You value an expert project manager, so you can focus on showing up and serving your audience

You’re need a proven plan, a clear timeline, and professional execution to maximise results.

You know what you want to launch, but need someone to oversee the process and keep everything on track

This Package Isn’t for You if…

You’re looking for someone to create your entire offer from scratch—this is for launching, not product development

You prefer to DIY your launch and manage everything yourself without outside support

You’re not ready to invest in expert project management to ensure your launch runs smoothly.

You don’t yet have a validated offer or engaged audience and are still in the idea phase without a clear plan to launch

You’re not ready to take action and commit to a structured, results-driven launch strategy

Helena Clayton, Helena Clayton Consulting

I’ve been working with Wendy for 2 years now, and I can honestly say I won’t want to run my business without her.  A small client project turned into a very large client project and I brought Wendy in to support me with a few things.  Those few things are now many things, and I have come to see her as an extension of me in that project. She knows the back-office elements and the detail of the project administration a lot better than I do, has developed fantastic relationships with so many people within the client organisation which means that everything runs smoother, is the person I will regularly ask ‘what’s the right thing to do here?’ and whose judgement and integrity I have come to really trust. They don’t come better than Wendy.

Helena Clayton

Helena Clayton Consulting

Spots are limited! Find out how I can help with your launch – book a 30-minute launch clarity call now!

Frequently Asked Questions – Launching Made Easy

What is Launching Made Easy?

Launching Made Easy is a launch management service designed to help business owners execute seamless, stress-free launches. As a passionate Project Manager and Operations Specialist, I oversee all the moving parts of your launch—so you don’t have to. From strategy to execution, I ensure everything runs smoothly, on time, and with maximum impact.

Who is Launching Made Easy for?

This service is perfect for coaches, consultants, course creators, and service-based business owners who are launching a program, service, course, or digital product and need expert project management to keep everything on track. It’s for business owners who want to focus on showing up, engaging their audience, and selling—not managing the behind-the-scenes chaos.

How much does Launching Made Easy cost?

The investment is either £15,000 if you pay in full or I have a payment plan over three months which is £5,150 per month.

Do you offer a payment plan?

Yes! I understand that launching is an investment, so I offer a flexible payment plan to make it accessible.

What is your refund policy?

Due to the nature of this service and the time invested in your launch, I do not offer refunds. However, I am committed to ensuring you have the best possible launch experience, and we will work together to make sure you feel fully supported throughout the process.

When should I book Launching Made Easy?

Ideally, you should book your launch management at least 3 months before your launch to allow for proper planning and execution. However, if you have a shorter timeline, get in touch, and I’ll see how I can support you.

How involved do I need to be in the launch process?

You’ll be involved in the big-picture decisions and key aspects like messaging and engagement, but I handle the execution, timeline, and coordination. My goal is to take the stress off your plate so you can focus on showing up and selling, while I manage the behind-the-scenes work.

What happens once my launch is over?

After your launch, we’ll have a debrief session to analyse results, identify what worked well, and discuss areas for improvement. You’ll walk away with insights that will help you refine and repeat your success for future launches.

Is Launching Made Easy right for me?

This service is for you if you’re ready to execute a high-impact, stress-free launch with professional project management, expert guidance, and a structured approach. If you’re overwhelmed by the idea of launching or need someone to keep everything organised and running smoothly, this is exactly what you need.

Wendy Johnstone sat at a desk texting on a mobile phone

Pin It on Pinterest