What do we do

We will make your life easier

At Wendy Johnstone Ltd we pride ourselves in offering highly professional relationship based virtual support, tailored to your requirements, to ensure your life is hassle free.

We understand there aren’t enough hours in the day for you to complete all the time consuming tasks associated with running a successful business. This is where we can help you; our highly experienced Virtual Operations Managers and Assistants can step into these roles, allowing you to use your time more effectively.

More about our standard services:

Managing your Diary

One of the most time consuming tasks for many of our clients, going back and forth to find a mutually agreeable date and time. Let us take the pain away and manage this on your behalf. You may also be busy during the day when PA’s want to book time, lets make sure you don’t miss out on meeting a business contact abut that opportunity. We are experts and will make sure your diary is managed professionally for you. If this is something we can help with Contact Us today.

Arranging your Travel and Accommodation

If you are constantly on the move and needing help with booking travel and accommodation, then look no further we can help. In terms of the amount of your time that this takes it will be a no brainer for any smart business owner to outsource this to an experienced professional VA. Next time you are arranging a trip, look at how much time it takes for you to do this, just think what you would do with it, if a VA gave you this back every time you have a trip! If this is something we can help with Contact Us today.

Sourcing Venues for Client Meetings & Events

Do you run a lot of meetings and events, though you don’t know the area where you are running them? Would it be helpful to be able to tap into a professional VA’s knowledge and experience so that you get a good venue for a reasonable rate? We have lots of experience of supporting businesses to do this on a daily basis. It will be cheaper for you and will give you back headspace to focus on other more important things. If this is something we can help with Contact Us today.

Managing Invoicing

We have a package that we offer our clients to do two things, firstly set-up a system and process if you don’t already have one in place. Secondly we can manage the process for you on a day to day basis, don’t let cashflow trip you up and be your businesses downfall, take a look at Invoicing Made Simple.

Manage Expense Receipts

Another popular service that we provide our clients, with two parts to the process, the first being to set up the process and templates to capture expenses for you. We will then make sure receipts are captured electronically and stored. If this is something you need help with, take a look at Managing Your Expense Receipts

Document Proof Reading and Formatting

Need a fresh pair of eyes on an important document like a proposal or a book that you are writing? We are one of very few businesses with an old English education who can make sure that your document lives up to all the old fashioned principles that when you want to impress are very important. If this is something we can help with Contact Us today.

Contact us today to discuss how we can help you.

Our values

Values are really important at Wendy Johnstone Ltd, its not only about the way we work with our clients but the way we work with each other.

We always make sure that we work within our values which are to:


  • Use “Integrity” in our dealings with clients, colleagues and ourselves
  • Be “passionate” about growing and fulfilling our clients and our own business goals
  • Work transparently with a “collaborative” open attitude and manner
  • Be fully “responsible” for providing a dependable service that is “supportive” and provides freedom
  • Build long-term “relationships”

Who do we work with?

Wendy Johnstone Ltd is based in St Ippolytts, just outside Hitchin in Hertfordshire, the location being just as niche as the service being that there are three different ways to spell St Ippolytts.

We currently work with businesses who are based all over the UK, that’s the beauty of being virtual, the benefit being that we experience working with different types and size of business.

From pre start-up, those that have yet to start on the journey of building their business, to start-ups which are those businesses who have only been trading up to 6 months and established businesses who have been up and running for more than 6 months. Wherever you are on your business journey, we can help you.

Who we help

We have corporate backgrounds and experience across many sectors within professional services, this enables us to assist our clients effectively. We understand the pressures that our clients are under and realise the importance of having the right support in place at the right time.

Here are some of the types of clients we have helped and the typical challenges they face:

Leadership & Training (L&T) & HR Professionals

As creative individuals we find that L&T & HR professionals fall into three areas, these being they:

    • have lots of creative ideas though don’t have the skills to apply structure and process to make things happen
    • don’t have enough time to work in their business on the mundane tasks as they are consulting with clients, delivering workshops or 121 coaching sessions all day
    • want to grow and the only way they can do this is by implementing an associate model, which takes time and resource to establish and manage on a day to day basis


Constantly busy throughout the year managing companies books, payroll, management accounts, VAT & Tax Returns, we find there is just not enough time in the day. Our Accountants fall into two categories, they:

    • don’t have the time to manage their own mundane tasks like sending invoices, adding purchases and managing expense receipts
    • recognise that their time is more valuable working for their clients, as they get paid a better rate

Consultants & Solicitors

Generally we find that its just not best use of our Consultants and Solicitors time, they are on good rates and just want someone to take away the pain. We find they fall into two categories they:

    • don’t want to manage the infrastructure around their business from managing their diary to managing a team of associates
    • just want trusted pair of hands to take control of things for them

Mortgage Brokers & Insurance Companies

We usually find these are bigger businesses with a team of people, we typically find:

    • there is a need for someone to oversee the operation, to ensure there is an operating rhythm and that the day to day running of the business is smooth
    • the Operations side of the business, has high overheads and is more cost effective if its outsourced

PR/Marketing Agencies

Busy creative environments with tough deadlines, again generally with bigger teams typically we find:

    • someone is needed to create process and structure to keep things on track
    • want to come across as being a bigger business and having an Operations Manager in place helps reinforce this

Need some help?

Even if you’re an established business, we know that you’ll have a lot of questions.

You may find some of the answers that you are looking for in our frequently asked questions. If not, why not contact us to ask us directly.

We’re really approachable and here to help. Don’t be worried that you might be asking an obvious question about starting up your business, in our experience, no question is out of place.

**Note – depending on your geographical location, we may use Skype if meeting face to face is not an option.

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